Some college football social media managers are having a hell of a time given that before and on National Signing Day, a few teams’ Twitter accounts have been briefly suspended. Texas’ was the Tuesday before Signing Day, and USF’s and Missouri’s were on Wednesday morning. If you tried to go to Mizzou’s page to get NSD news on Wednesday morning, here’s what you saw:
This should all be temporary. Here’s what Texas went through, for example:
SB Nation reached out to Texas for comment on the situation and even the school’s football sports information director wasn’t sure what happened. It was restored around 11 a.m. ET Tuesday, and it appears that this had to do with copyright policy pertaining to the Digital Millennium Copyright Act.
Inadvertent DMCA violations are pretty commonplace for accounts that post videos that may feature music or footage that has to get licensed. Complicating things is a lot of the times the violations are automatically triggered.
The best way to minimize the cost of sending and responding to so many notices of infringement is to use automated techniques. In particular, online service providers can use automated filtering systems that check content as it is uploaded to stop a user from reposting infringing content
Thankfully the account returned because National Signing Day is a huge day for college football Twitter accounts. With graphics and highlight clips, schools blow out their signee announcements as they roll in throughout the day.
Weirdness does tend to occur when an account returns from suspension. And for a bit, the account had lost a bunch of followers and its verified badge. They’d be restored later Tuesday afternoon.
So it appears that Texas is back — on Twitter at least.
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